Long-term vision and product strategy.
Only a few businesses will succeed by having the lowest price, so most will need a strategy that includes customer services.
Every new change forces all the companies in an industry to adapt their strategies to that change.
Every five years or so we look at our strategy and make one of these big bets.
The introduction of the hand-held PC with Windows CE is a critical milestone in Microsoft 's continuing strategy to bring the popularity and ease of use to Windows to new categories of information devices,