M. Wolfe Category Quotations

One-time-use camera category has grown to be 218 million units annually and we expect it to account for 38 percent of total film volume in the U.S. in 2005. A simple and affordable one-time-use digital camcorder could spur growth in the digital video market in a similar way,

The New York Times bestseller list only has four categories. There ought to be a fifth category for autobiography. Or perhaps we should call it handicapped nonfiction.

The category will continue to grow and grow; partly because of their influence and partly because they are entering a period of their lives where they are making more money and moving along in their career. So we definitely feel this will be attractive to younger guests as it has been.