When it becomes the third week, the novelty is going to wear...

When it becomes the third week, the novelty is going to wear off, but the consumers will still be buying one more item just because of the fact that they're going to be having ... more in their pocket. That one item is going to add up and it is going to benefit the retailer more than the consumer.

Marshall Cohen Quote About Add, Becomes, Benefit, Buying, Consumers: When It Becomes The Third...

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