That's exactly what it did on BBC2. The people that get onto...

That's exactly what it did on BBC2. The people that get onto focus groups are force-fed big, broad comedies with laughter tracks and guest appearances. They're not going to like 'The Office' the first time they see it because they're not going to know what they're watching exactly. But if you stick to your vision and auteur it the way you think it should be done, there are enough people in the world that are like-minded and they're going to find it and it's going to be their favorite show.