This recognition validates the success we're experiencing in...

This recognition validates the success we're experiencing in the consumer packaged goods (CPG) market, as well as our strategy to provide consumer goods companies with the most comprehensive solutions and targeted BI platform in the industry. As the use of business intelligence in the CPG industry continues to increase, Business Objects has become the vendor of choice for companies looking to improve margins, sales, marketing, and trade promotion management, as well as for optimizing supply chain and category management functions. The CPG industry is a key market for Business Objects, and we are excited that the readers of Consumer Goods Technology have recognized our leadership for the second straight year.

Russ Hill Quote About Business, Category, Chain, Choice, Companies: This Recognition Validates The Success...

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