When you take a child who's hollering like hell, sit him on...

When you take a child who's hollering like hell, sit him on your knee, and say "once upon a time", you stop him hollering. As long as you go on telling him a story, he will listen. Novelists who neglect this fundamental effect do so at their peril. They become what is known as the experimental novelist, and an experimental novel is not really a novel at all.

William Golding Quote About Children, Long, Once Upon A Time: When You Take A Child...

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