One marketing mistake many retailers make is not doing anything to recognize their best customers. One of the best things you can do to create loyalty is to reward customers for shopping with you.
The ornament of beauty, Shakespeare wrote, is suspect. And he was right. But beauty itself, unadorned and unaffected, is sacred, I think, worthy of our awe and our loyalty.
You need to look no further than Apple's iPhone to see how fast brilliantly written software presented on a beautifully designed device with a spectacular user interface will throw all the accepted notions about pricing, billing platforms and brand loyalty right out the window.
One of the greatest things drama can do, at it's best, is to redefine the words we use every day such as love, home, family, loyalty and envy. Tragedy need not be a downer.
I've seen people that don't treat their animals well and yet their animals are still just as loving to them even though they're not treated that well. It's very hard to find that kind of loyalty and love and affection in human beings.
The only honest reaction and true loyalty we get is from our animals. Once they're your friends, you can do no wrong.
I don't have stylistic loyalty. That's why people perceive me changing all the time. But there is a real continuity in my subject matter. As an artist of artifice, I do believe I have more integrity than any one of my contemporaries.
Research shows that traditional advertising and public relations work pretty well for events, such as a sale. But brand loyalty and commitment occurs through experience, use of a product and talking with other people.
When we deliver the service, we've got some just incredible loyalty among our clients. The fact of the matter is, I'm immensely disappointed in our ability to go out and sell the service.
We believe this transaction in the long run is great for shareholders because it gives Hilton a true international presence. There will be less consumer confusion and it will help build Hilton's global loyalty program and enhance their international development opportunities.