Aaron Ross Quotations

Of course you want more revenue, but what good is it if it isn't predictable?

One-time revenue spikes that aren't repeatable won't help you achieve consistent year-after-year growth.

One of the biggest mistakes companies make is brute force lead generation - "give me more leads!" -when they don't understand that not all leads are the same.

Companies should be selling ideas more than benefits. Sell ideas. Not stuff.

If you can predict the rate at which you create (or create and grow) qualified pipeline, and you know your average close rate(s), then you can start predicting your revenue.

Honestly, the best group we've faced all year is the group we see every day in practice.

Vince brings out his bag of tricks all the time. It's like you're playing with him on 'PlayStation.' You never know what's going to happen.

I'm tired of having to go home and hear about losing to them, ... You never want to lose to any team more than one or two years in a row.

We can stick five of our best DBs on five of their best receivers, and I think our coaches would feel comfortable, ... After this game, everyone will see what kind of a secondary we are.

I had a little cramp tighten up on me there, but it wasn't anything serious.