We really tried hard to make it look like a high-end show.
It's a huge, huge, amazing sculpture we're unveiling we're calling it our sky breaking.
We're thrilled. For us as an organization, it did exactly what we hoped it would do. It created awareness to the site and the types of programs we're going to have here.
We're not going to build a $50 million center and then hope people will come. We want to launch our capital campaign and build an audience at the same time.
I'm really proud. The world is going to look at this.
We never in any of our promotional materials promised any sales. We promised a venue, a 10-acre field, where both emerging and established artists could show their works for 60 days and be exposed to a market they normally wouldn't get exposure from.
There's a first year for everything and there is a growth process. This is a small sample of what we are going to do, and we think it was a huge success.
