Richard Lachmannan American sociologist and specialist in comparative historical sociology, is a professor at University at Albany, SUNY... (wikipedia)
It all goes back to our social climate. The battle between good and evil is so well defined in the supernatural genre. Why should young women's tastes be any different?
These young women aren't going to convince their boyfriends to go see chick-flicks and watch Lifetime,
Sci-fi and horror movies and television programs have always appealed to girls and young women. It's the one thing both genders can agree upon.
It's simple. She's cute, exotic and a little mysterious. That's why Kitty has lasted as long as she has, even though her biggest appeal is to the most fickle of consumers -- little girls
If you have a regular routine and you go back to the same places, your day can be filled up with these short contacts with people you see regularly. People who don't have that are really missing something.