Rob Bois Larger Quotations

Larger companies are now seeing hosted CRM as a way to put the application in a single department to try it out, and then roll it out to the rest of the enterprise later.

There are several drivers in this market. One surprise has been larger enterprises that want CRM for a branch office or a department. Also, there are so many big players in the market now that it's been creating interest in hosted services.

Salesforce.com is selling an on-demand model that gives customers the ability to roll out a CRM deployment quickly and easily and then scale that deployment either up or down to meet their business needs. So far, small and midsize businesses have taken the best advantage of that, but we are starting to see larger companies that are seriously evaluating an on-demand model.

Because most of these are monthly investments and in the past were smaller deployments, we haven't heard about the big disasters yet. The larger implementations will be the ones to watch.