Everything was great in North America. But they were struggling elsewhere. I think that they're running into a lot of competition in pricing and product.
They must have recognized the difficulty of growing internationally without a partner, and that having an international presence outside of North America was a lot more than they had acknowledged
It's a major step forward but it's certainly no where near all what they have to accomplish to turn North America around.
They were pretty much as expected in North America. Where they made gains was in better operating margins in Europe. Given that the market-share numbers in Europe are available and pretty unimpressive, it must be on the cost side.
They were pretty much as expected in North America, ... Where they made gains was in better operating margins in Europe. Given that the market-share numbers in Europe are available and pretty unimpressive, it must be on the cost side.
The changes seem to reflect Bill Ford's impatience with the turnaround in North America,