Mark Gibson Farm Quotations

In terms of accessibility and reach, State Farm sees the NCAA tournament as the sports equivalent of its brand. With our 17,000 State Farm agents, we have the same significant accessibility and reach. This ad ties the business of insurance to the fun and fan excitement surrounding the tournament. It shows how we can help the customer get the coverage they need, with exceptional State Farm customer service, at a competitive price.

There is a natural link between auto insurance and auto racing. With these sponsorships, State Farm is leveraging the power of NASCAR while at the same time reinforcing its auto safety message.

We are very proud of them. They are about the relationship a State Farm customer has with his agent.