Paul Hawken Money Quotations

When cattle ranchers clear rain forests to raise beef to sell to fast-food chains that make hamburgers to sell to Americans, who have the highest rate of heart disease in the world (and spend the most money per GNP on health care), we can say easily that business is no longer developing the world. We have become its predator.

Being in business is not about making money. It is a way to become who you are.

You can print money to bail out a bank, but you can't print life to bail out a planet.

That inefficiency is masked because growth and progress are measured in money, and money does not give us information about ecological systems, it only gives information about financial systems.

Throughout the industrial era, economists considered manufactured capital - money, factories, etc. - the principal factor in industrial production, and perceived natural capital as a marginal contributor. The exclusion of natural capital from balance sheets was an understandable omission. There was so much of it, it didn't seem worth counting.

Money and prices and markets don't give us exact information about how much our suburbs, freeways, and spandex cost. Instead, everything else is giving us accurate information: our beleaguered air and watersheds, our overworked soils, our decimated inner cities. All of these provide information our prices should be giving us but do not.