There's a fundamental problem with how the software business...

There's a fundamental problem with how the software business does things. We're asking people who are masters of hard-edged technology to design the soft, human side of software as well. As a result, they make products that are really cool - if you happen to be a software engineer.

Alan Cooper Quote About Asking, Business, Cool, Design, Happen: Theres A Fundamental Problem With...

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