What people think about you is not supposed to matter much,...

What people think about you is not supposed to matter much, so long as you yourself know where the truth lies; but I have found out, as have others who move in and out of newspaper headlines, that on occasion it can matter a good deal. For once you enter the world of headlines you learn there is not one truth but two: the one which you know from the facts; and the one which the public, or at any rate a highly imaginative part of the public, acquires by osmosis.