They've been attending the show for a long time, so they're...

They've been attending the show for a long time, so they're very well-respected in the industry. They were right in the center of the show, right in the thick of traffic. I saw a lot of golf celebrities - Butch Harmon, David Leadbetter, Jim McLean, Matt Adams - It was pretty much a 'who's who' of the golf industry.