Music labels would much rather have variable price, so they...

Music labels would much rather have variable price, so they can charge more for hits and perhaps less for older tracks. Apple likes the $0.99 price because it is simple, uniform, not too high to discourage buyers, and very easy to administer and merchandise.

Ted Schadler Quote About Administer, Apple, Charge, Discourage, Easy: Music Labels Would Much Rather...

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