Brian France Quotations

The other thing is, I know how competitively hungry they are. They're not here just to be here. They're here to compete hard, showcase their products and support their teams. And they're going to do it on the biggest stage.

We're getting down to the wire. Looks to be in the next four to six weeks or sooner there will be some firm announcements of where we'll land.

We have not announced the final penalties for Chad. We're not happy that he has had a progression of pushing the envelope.

We are going to look at the Chase when the season clears, but my sense of it is that it isn't going to be anything more than a small adjustment.

We hear ideas all the time that we could consider.

We're looking at making sure we have the right balance in terms of points for a win. We're not ready to make that decision, but we are studying that to make sure we have enough real reward for a win. That's something we will have to look at.

Many of the cars are made here in the U.S., and they're very much in the fabric of the culture here today, Any American make .....

One of the things I wanted to say to all you guys is that when you talk to the team owners about this . . . we come at it from different views. We actually have very much competing agendas.

I am going to spend a lot more time on our competition side, so I am going to be here a lot more. It's just an easier place for me to spend time.

We have to be, and we will be, a performance-based series. You have to perform. You know what, the drivers ... don't want to limp in on a fan vote. They want to earn their way in or not earn their way in.

I would vote no. Other people in our organization would like to see it. But I like distinguishing the elite division in the country with a unique way of settling the championship.

Joe Gibbs has proven that you can take success from one sport and translate it to another. If they follow anything close to his model, and they're smart guys, they'll have a chance to be successful.

I think it definitely would be helpful. They're the two biggest stars in the sport. We'd love to see the most popular drivers be in the Chase, but you have to earn it. They would agree with that.

I think it's going to go down as an important point in our history. And I know they're (BEGIN BRACKET) Toyota (END BRACKET) looking at it from a long-term view.

Over time, they will sell out both events. I have no qualms about that at all.

It has been a big distraction. We haven't announced the final penalty for Chad yet. We don't expect somebody to fall into the bad zone, if you will, too many times. So we're going to have to check ourselves from a deterrent standpoint to make sure the guys understand what we're trying to get done.

It created a bit of a stir. But the model works for us.

I think they're going to have a very big crowd. We're gaining a lot of momentum. It's going to take a little time to cycle through adding two events in that region in 24 months.

We don't want to put such a moat around the teams that can't assist us bring new teams in.

We don't want to penalize him unnecessarily. He started out with five teams in a system that allowed that. We want to make sure to do it in a smooth way.

We have a lot of drivers who speak for the garage area now. But Dale was like Michael Jordan. I don't think you'll ever replace him fully because of the type of person he was.

Toyota has proven in the truck series it can be a great partner. They have proven they can build relationships with team owners and enhance the competition.

We knew that when we did all the moves in the last three years, another event in Phoenix in the calendar year, another one in California, that would take time to absorb that in the marketplace. They've made a lot of progress with management changes that I think are starting to pay some dividends. I think they're going to have a very big crowd.

We'd always like it to be closer, but it really is close enough for us. The perfect scenario would be all 10 guys within 25 points of each other. But I don't think we would go to a separate points system because part of the beauty of this is that you still have to beat 33 others.

We just need to find a market in Canada that works. We know we have a tremendous fan base up there.

We are very under-covered for the size audience we have. The good news for us is we're looking at that. We're disappointed, but we know one day we are going to turn the corner on that.

We are going to have a greater urban impact. Anytime you can create awareness, it stands to create interest.

Baseball's Hall of Fame wasn't located in a major metropolitan area, and they've struggled.

It would be OK (for a champion not to win a race), although I think it's very unlikely. I would be shocked if the winner goes through the final 10 and doesn't win a race.

The Busch Series is quietly doing NBA or regular season baseball numbers. It's wearing out other sports. Busch will never be the Cup series, but we would like the new agreement for that to be a franchise of its own, treated with promotion and announcers that differentiate that series a little better as we go down the road.

They took their time understanding NASCAR's culture and goals and objectives of how we operated.

You don't want a new team owner to think he has to climb Mount Everest to have a winning team. Not everybody can climb Mount Everest.

This move provides for even more intense competition on the track between drivers and manufacturers, which will provide more excitement and fan interest.

They recognize that (centralizing their teams) wasn't how NASCAR (works) and wasn't going to be in their best interest in the future.

They're going to have a sushi bar and make this place feel a little bit more like where it is: Southern California. That's going to help.

It's not a flag that I look at with anything favorable, that's for sure. I can't tell people what flag to fly. I can tell you the flag we get behind, it's the American flag.

It's not a flag I look at (as) anything favorable.

No big changes that we can see. There may be some adjustments. We know that NASCAR's success is in the longevity of historically important events.

It's 'Hallelujah' for me. No. 1, he's put such an effort forward and has had some near misses in previous years. But that's exactly what NASCAR was built on.

They wanted to do it right. The benefits (for NASCAR) are going to be obvious in that they're legendary players. ... They'll bring in visibility.

Their credibility is on the line with our credibility.

I had a pretty tough father, as you know. If you wanted a role, you had to earn it.

In the end, you look at what's going to best in the long run. I'm happy to tell you today the NASCAR Hall of Fame is going to be right here in Charlotte, N.C.

In the end, you look at what's going to be best in the long run. I'm happy to tell you today the NASCAR Hall of Fame is going to be right here in Charlotte, N.C.

In the end, you look at what's going to be best in the long run.

He's endearing to people, and he's charismatic. He's got the big-time flip, he's a big-time talent and he has the big smile. He's going to be a big-time star.

Charlotte, North Carolina, is where the hall of fame needs to be.

I can understand that. He is the only one with five teams, so it's very understandable he's disappointed. But this is not focused on Jack Roush. ... He just happens to be the guy who stands out and is affected most.

I'd rather the stories centered on racing and not the off-track stuff, but there's probably nothing we can do about that because the sport has grown so much that things are going to happen, both on and off the track.

I congratulate Chris Powell and LVMS for launching this improvement project. The new garage area will give race fans an opportunity to see their favorite drivers up close. The strong relationship between fans and drivers is a NASCAR hallmark, which will be alive and well at LVMS.

This is a great time to be in NASCAR. We're trying to make sure that down the road it's even better.

You've got a lot of new platforms that are clamoring for high-end sports content.