Dave DeCecco
Dave DeCecco
appears based change honest league major reason relationship
It appears Sammy has made an honest mistake, and based on Major League Baseball's findings, there's no reason to change our relationship with him.
drinks soft
Soft drinks are a big part of it but they are just part of it.
bigger drive excitement people pepsi previous start talking
This is a bigger idea than our previous marketing. We think it will really drive excitement around the Pepsi brand, as people start talking about the sweepstakes.
creative great platform release
It's a great platform to release new, 'big-idea' creative material.
labeling recall safety
It's a labeling thing, not a safety issue. They're not going to recall these products.
audiences looking opportunity
We're looking for a big opportunity and a big audience, and this is where you find it.
advertising diversity history record strong supporting track
That's completely inaccurate. We have a long history and strong track record of supporting diversity in our advertising.