J Allard
J Allard
J Allard is the CEO of Project 529, a Portland, OR based startup building software for cyclists. Prior to starting Project 529, Allard was Chief Experience Officer and Chief Technology Officer for the Entertainment and Devices Division at Microsoft. He also oversaw Microsoft's first foray into the video game industry, the Xbox, and he is also known to have contributed to the first edition of the specification for the Windows Sockets API, with assistance from many others...
NationalityAmerican
ProfessionScientist
CountryUnited States of America
We're going to do something that's really unprecedented in the industry by launching the console in all three major markets for the same holiday. It's never been done before.
We're now at that point where the graphics are good enough to preserve the illusion and make you feel more immersed in the environment,
This time with Xbox 360, we've got the experienced team, we've shipped a lot of console games and built some incredible franchises.
We didn't have our online service developed. We had never shipped a console game before as a company. So we were developing a lot of new competencies as a company and assembling a new team.
This system is a monster, ... In this decade, I believe we are going to double our audience.
No matter how big the number is, we are going to sell out, ... We are going to have some disappointment with retailers and consumers.
The chips are in production, the machines aren't. So we've got a little bit of work left to do.
I don't worry about great visuals that they showed that weren't actually running on real hardware. It doesn't matter. Gamers don't make their purchase decisions based on movies that were shown in May for products that come out in March.
Having wires strewn across your couch and across the floor is a big deal to a lot of people.
Right now, more people enjoy movies, music, television and movies than they do video games.