She might be the most naturally talented player we've got. She has a natural instinct for the game. She started getting more confident through freshman year and scored some big goals against quality opponents.
I was just really pleased to see them contribute as freshmen.
I'm confident we'll be strong defensively after we get a few games under our belt.
The effect was overnight. Traditionally in the marketing world, it takes weeks or even months to generate acceptable awareness and traffic. Here we saw traffic spike overnight.