Jeremy Schwartz Quotations

I think Sony is going to take number one - They have real strong brands. The battle is really for number two. I think there will be a big battle for the number two spot.

Live every day as if it were your last, because one of these days, it will be.

It makes good business sense for them. It doesn't cost them much and it gets them a look at talent.

There are all kinds of different opinions about this, but it sounds like they kind of have an idea of what works now. It makes good business sense for them.

Demographics are much wider than they used to be a few years ago, ... You now have women making up half of all gamers, with 63 percent of online gamers between the ages of 25 to 45 years old and 10 percent over 55 years old.

Publishers are already stretched thin to some extent developing for new products like PlayStation (and) developing for the Nintendo 'Dolphin,'

By eliminating the lost vestige of their hardcore gaming route they've essentially opened themselves up to a wider group of advertisers.

People are starting to dip their toes in the water and figure out the models for this,

Demographics are much wider than they used to be a few years ago. You now have women making up half of all gamers, with 63 percent of online gamers between the ages of 25 to 45 years old and 10 percent over 55 years old.

Basically what we're talking about is content that appeals to middle America and TEN found that to be a much more potential area for them than the hardcore gaming thing.