Joe Ricketts Quotations

When we're wrong, we tell the customer we're sorry and we pay for it. When we're not wrong, the customer, in all fairness to our shareholders, as responsible managers, the customer has to pay for their own mistakes,

Since Thanksgiving and throughout the normally slow holiday period, we experienced unexpectedly strong trading activity and that strength has not yet ebbed,

I grew up with great values and tremendous opportunities, ... I want my three kids and other's people's children to have the same opportunities that I had.

We're off to a great start in fiscal 1999, with trading volumes and account growth during the first quarter turning out to be stronger than we expected.

Joe is a perfect fit for Ameritrade. The board and I are so enthused by the wealth of experience he brings, and the common vision he shares. From his experience at Merrill, Joe commands a unique insight on the brokerage industry, and an energizing management style.

The advent of the new communications system, which is online, allows the individual consumer to have more information faster at less expense than they have ever had before. This gives them the confidence and sophistication to manage their own money.

We feel now is the time to deepen our management structure and bring it a stronger technology orientation and focus. As this growth continues, we're confident that Tom's business and technology leadership skills will prove invaluable in guiding the company to the levels that we need to provide our customers the highest quality products and services,

I'm a conservative Republican, ... We need to support President Bush 's agenda. ... We have to have a culture that respects life, that respects the unborn.

In fiscal 1999, we nearly doubled our revenues and our core accounts of online investors who 'believe in themselves' to make informed investment decisions,

In order for us to maintain a leadership position worldwide, we're going to need additional financing, ... It will all come down to what we want to do overseas.

Ameritrade is not for sale. We are confident in our management team and its strategy,

The market has been terrific, and we are positioned beautifully to seize the opportunity.