John Sculley
John Sculley
John Sculley IIIis an American businessman, entrepreneur and investor in high-tech startups. Sculley was vice-presidentand president of Pepsi-Cola, until he became chief executive officer of Apple Inc. on April 8, 1983, a position he held until leaving in 1993. In May 1987, Sculley was named Silicon Valley's top-paid executive, with an annual salary of US$2.2 million...
NationalityAmerican
ProfessionBusinessman
Date of Birth6 April 1939
CountryUnited States of America
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I think that televisions are unnecessarily complex. The irony is that as the pictures get better and the choice of content gets broader, that the complexity of the experience of using the television gets more and more complicated.
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I think that the health care industry is so complex that it doesn't necessarily start with a single killer app. You go back to the early days of the personal computer - when I joined the industry, we really didn't know what the killer app was going to be.
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I think that Apple has revolutionized every other consumer industry; why not television? The complexity of the experience of using the television gets more and more complicated. So it seems exactly the sort of problem that if anyone is going to change the experience of what the first principles are, it is going to be Apple.
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Over the years, I have developed a pretty good Rolodex.
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Our primary goal in the consumer health service companies I back is helping them create an uncompromisingly great consumer experience.
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Health innovation, enabled by digital technologies to build big consumer service brands, is an incredibly interesting, complex problem to work on.
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Ross Perot came and visited Apple several times and visited the Macintosh factory. Ross was a systems thinker.
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Apple makes really good products, and Samsung makes really good products. It's really a two-horse race. Where I think Apple is exposed: the price points of Apple's products are just so high by comparison with Samsung's.
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Apple and Samsung are selling in such high volumes, and they're vertically integrated more and more, that it's very, very hard for anyone to compete against Apple and Samsung in the high-volume part of the smartphone or tablet market.
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The launch of iPhone is very possibly bigger than the launch of the first Apple II or the first Mac. Steve Jobs's genius is his ability to use technology to create products that define fundamental cultural shifts.
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Is there anyone out there who is the next Steve Jobs? I think Jeff Bezos is pretty close. He is very smart. He is extremely creative. He has completely reinvented the way in which commerce is done online.
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The healthcare industry has never had a priority on user experience because there has been little competition. Prices have never been transparent.
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We see healthcare shifting from a procedure reimbursement, where in this country doctors are reimbursed for how many procedures they conduct, to a world where people will be reimbursed for the outcomes - did the patient actually get better, and what was the total cost of the cycle of care.
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The Mac defined 'personal technology', and the iPhone defines 'intimate technology' as a convergence of communications, content and location.