Ken Cassar
Ken Cassar
across affect audience behavior blind businesses companies consumers degree efforts failure financial increase increasing influence integrate internet issue market online opportunity powerful rates retailers shopping simply skeptical tend web
Skeptical retailers eyeing fluctuations in the financial market and the increasing failure rates of Internet companies are often blind to the most important issue - specifically, the degree to which their online efforts will affect their off-line business. Online consumers are a very powerful audience and tend to be channel-agnostic. And as consumers increase their use of the Internet, the opportunity for the Web to influence their online and off-line shopping behavior grows. Simply put, businesses must integrate across channels.
customer virtual wonder
These startups are really just a virtual shelf. You have to wonder about their value. They don't even have a customer base.
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The top players have held their respective positions for the past six months, demonstrating the benefits of incumbency in the search arena.
benefits five held past players positions search six top
The top five players have held their respective positions for the past six months, demonstrating the benefits of incumbency in the search arena.
ignorance laziness point starting whether
Whether it's out of laziness or ignorance, consumers' starting point is very much search.
again found impact issue online sales smaller taxes time
We've found time and time again that sales taxes did not have a significant impact (on online sales decisions), ... Sales tax is a smaller issue for consumers.
customer effect ruin serious
I wouldn't say this will ruin things for 800.com, but it could have a very serious effect on customer acquisition,
amazon control cut guess losses measures next release report seen slammed street taking telling trying week
My guess is that Amazon has seen the writing on the wall, ... They think they'll get slammed next week when they release their quarterly report and they're trying to cut their losses by telling the Street they're taking measures to control costs.
appliances educate help qualify sell trying
What Sears is trying to do with appliances makes sense. It may not sell a lot of refrigerators for them, but it will help them qualify and educate their customers.
falling negativity points sector selling
When you get this kind of selling off, the negativity points to the sector -e-commerce - falling out of favor,
catalog doubling fairly numbers sales surpass within year
While the numbers are fairly insignificant right now, ... they keep doubling year over year?Online sales will surpass catalog sales within 10 years.
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Web users are conducting more searches not because they can't find what they're looking for, but because search as a utility has become deeply ingrained into people's everyday lives.
believe happening lead people positive search space
There are a lot of positive things happening in the search space that only lead me to believe people will use it more frequently.
effort seems
It's not necessarily a dot.com play, but seems like an effort to get into publishing,