Kurt Barnard
Kurt Barnard
cautious consumers doubt good holiday indicator last moderately news number paycheck price reduction saying season shopping support tax waiting
Wal-Mart's news is a very big deal, ... There's no doubt that a significant number of consumers are shopping paycheck to paycheck. Most are also waiting for price reductions because they know that the support of another tax rebate or tax reduction is unlikely. So saying that the consumer is still cautious is a good indicator that the holiday season will only be moderately better than last year.
bottom checks effect hurt itself nightmare results retailers tax worst
The worst part of these results is that they show that the effect of the tax rebate checks has petered out. This is a nightmare in itself for retailers and it doesn't bode well for Christmas. Also, we'll probably see more markdowns now, more than retailers anticipated for the holidays. That will hurt their bottom line.