Mark Vaughan Quotations

Our research indicated that Atlanta had kind of fallen off the map a little bit. Other cities had expanded their convention centers and had become a little more attractive than what Atlanta had to offer.

We have a new story to tell convention planners. Big meetings have always come to Atlanta because it's an easy city to get to and has the infrastructure to hold them. Where we were lacking was in terms of, 'What do I do when I get out of the meeting?' Now we have more to offer.

As always, access to restaurant owners is the biggest challenge for marketers. Getting their attention can be extremely difficult.

There's 18 million people who pass through Atlanta every year from a tourist standpoint. They might give Atlanta a shot.