Marshall Cohen
Marshall Cohen
add becomes benefit buying consumers fact item novelty third wear
When it becomes the third week, the novelty is going to wear off, but the consumers will still be buying one more item just because of the fact that they're going to be having ... more in their pocket. That one item is going to add up and it is going to benefit the retailer more than the consumer.
buying consumers expensive less maybe perfect signature year
Two years ago, consumers were buying expensive denim and a lot of pairs. This year they're buying that one - maybe two - signature perfect pair. And then they're complementing it with less expensive pairs.
buying craftsman home imagine martha mean products tool
Imagine going into Kmart and buying a Sears Craftsman tool set, or buying Kmart's Martha Stewart home products at Sears. To Kmart shoppers, Lands' End may not mean anything, but now it will.
buying consumers giving good helping holiday remembered retailers year
Holiday 2005 will be remembered as the year of giving to those in need. Retailers want consumers to feel good about buying and helping others.
buy consumers finally love mark ownership realizing rent rest store success trade
Ownership it's not necessarily the mark of success anymore. Consumers are finally realizing that they don't have to buy and store it for the rest of their lives. They can rent it, love it and trade it in.
best buy home latest looking week
Best Buy is the new Home Depot. In the '90s, I went to Home Depot once a week looking for home improvements. Now I go to Best Buy every week looking for the latest gadgets.
adult apparel buying came dressing exploring father finally found generation grooming image men owned reaching sales saw seeing shift suit teens towards unexpected wore younger
The surge in men's apparel sales came from some of the most unexpected places, such as young men buying a suit. Teens and young adult men have finally 'discovered the suit.' When exploring that further, NPD found that young men never owned a suit, never wore a suit and never saw their father in a suit - yet, they have migrated towards dressing up to be 'cool.' We are seeing a shift in the younger generation reaching their image through grooming and dressing up.
buy concerned exciting group jumps
This is the group that I'm most concerned about. There's nothing exciting here that jumps out at you and makes you want to buy it. Do I really need another striped sweater?
benefits buying chains home mass reaping
It's really about back to basics, buying at chains like Home Depot and Lowe's. The mass merchants are reaping the benefits in a big way because it's one-stop shopping.