In the six years I've been here, I've never seen one team dominate the sales landscape as the Steelers have at the moment.
How many football players have been on Sesame Street ? You want to be creative.
Texas has a much more national following than USC.
We prepare our players and we leave no stone unturned. We try to prepare them for every what-if.
One and one definitely does not equal two. It equals two-and-a-half, two-and-three-quarters.
Winners sell, no question about it. They're winning, they're fun to watch and they're in the playoffs.
They've left open the door for Marquand Manuel to return. They've been gracious.
This is all part of fashion. You'll see teams with cooler jerseys and more popular colors with higher sales.
I'm not sure if Denver played Cleveland in the finals, it would be the same phenomena as when they both came into the league.
It is somewhat normal to see this kind of jump when a team like Seattle has this kind of season. It's a team that is really becoming discovered and is gaining fans across the country.