Susan Sherer Quotations

We want people to be outside and not to be afraid to be outside.

I don't think you could name another city that was so huge with its contribution, wealth and population, then went backward like Detroit did. We went from big to smaller, and now we're building back up. The Super Bowl will change the conversation about Detroit. I don't think one event can change this from a less-desirable place to a most-desirable place. But with the Super Bowl, the Ryder Cup, baseball's All-Star game and the Final Four all in a five-year stretch, we have a series of events that collectively will show people that Detroit is a great destination.

He in effect started the meeting when he arrived. He wants to know everything. He forces you to be prepared.

We are extremely grateful to our sponsors and partners that make Motown Winter Blast possible. We have created an incredible backdrop for Super Bowl XL and we're excited to share it with the world.

It certainly exceeded my expectations in every way. I was overwhelmed by what the media, both locally and nationally, said about Detroit.

We have spent four years communicating that it will be cold. Dress for it and you're going to have fun. I'm praying for a nice, sunny 32 degree day.

It would be something, I think, if we didn't get any snow.

The Super Bowl is much more than a game, and this is certainly a component of that.

It'll be quite an exciting backdrop for our game in 2006.

I'm confident that we as Detroiters can make a great impression.

I don't know if a person comes in here and says 'Wow. Look at that sidewalk,' but at the end of the day, it is about the people. And that is what's going to define what their experience is. I'm confident that we as Detroiters can make a great impression.