Steve Jobs Direct Quotations

Power computing has pioneered direct marketing and sales in the Macintosh market.

So we think these products are wrong, ... We think that video may be the wrong direction to go.

We are delighted that Apple is delivering strong growth on every front -- revenues, profits and units -- and in particular that our unit growth last quarter was 2.5 times higher than the industry average, which leads directly to market share growth. Apple also continues to deliver the best asset management in the industry, ending the quarter with less than one day of inventory.

We're thrilled to have concluded the best year in Apple's history. This is the direct result of our focus on innovation and the immense talent and creativity at Apple.

This is the direct result of our focus on innovation and the immense talent and creativity at Apple. We could not be more excited about the new products we're working on for 2006.