John Rittenhouse People Quotations

The Internet continued to attract the most desirable customer, as the higher the income, the more the likelihood to buy on the Internet. People with incomes over $75,000 were twice as likely to use the Internet compared with people with incomes under $30,000.

Particularly interesting is that Internet shopping included all age groups up to 65, with 53 percent of consumers making Internet purchases. People with incomes over $75,000 were twice as likely to use the Internet compared with people with incomes under $30,000. The Internet continued to attract the most desirable customer, as the higher the income, the more the likelihood to buy on the Internet.