Tim Finchem Win Quotations

We couldn't be more pleased with the outcome of these discussions. We have been able to streamline and solidify our television presence for the long term through this alignment with two very strong network partners and an exclusive cable provider. These agreements will drive enormous value to sponsors. And it's a big win for our fans, because these television partners will provide the continuity and quality of coverage that will bring out the drama of the season-long FedEx Cup competition, while also positioning The Players Championship for maximum impact and fan interest.

The bottom line is, we can challenge the players much more effectively with much more firm and fast conditions. As a matter of fact, in the studies we've done over the last 10 years, the difference between a generally soft course and a firm and fast golf course is an average of five shots in the winning score and about the same in terms of the overall scoring average.