Translation: Volume equals a seven-game series. ''Get us to Game 7 and we'll be in the ballpark. The last two Octobers, Fox has been the No. 1 network and we did it on the back of baseball.
It's safe to say that Fox and NBC have not made money on the NASCAR deal. It would maybe even be safe to say that we lost money (Fox in 2002 wrote off $297 million on its NASCAR rights investment).