John Ziegelbauer
John Ziegelbauer
add adopting baby bank bankers boomers changing core customers equity expected five funds half hardly increased mutual next offer reflect retaining services strategies surprising three toward trend turn
New services reflect the changing demographics of bank customers and banks' are adopting new strategies for retaining core deposits. The first baby boomers will turn 65 in 2011, and by 2030, one in five Americans is expected to be 65 or older. Add the trend toward increased equity ownership, and it's hardly surprising that more than half of the bankers expect to offer brokerage services (61%) and half will offer mutual funds (50%) in the next three years.
bankers change concern core despite few funding plan retaining tactics
Despite their concern about retaining core deposits, few bankers plan to change their tactics for funding growth.
bankers banks businesses capture companies credit face fighting fights-and-fighting fund internet looking mutual spectrum wide
Bankers face a wide spectrum of businesses that are fighting for these deposits. Other banks, credit unions, brokerage firms, mutual fund companies and Internet banks are all looking to capture the same depositor dollars.