Mark Richard Dawsonis an entertainment manager and CEO of Dawson, Reeves and Zutaut Entertainment Group... (wikipedia)
We got into that situation, just by coincidence, to be the last people out.
Any franchise is always taking steps to protect their trademarks.
It was the last United Airlines flight out before they closed down operations at the New Orleans International Airport.
It will be full service in a building with a drive-through. That (the drive-through) was the primary motivation for picking up a second site in downtown.