Patrick Dixon
Patrick Dixon
Patrick Dixon is an author and business consultant, often described as a futurist, and chairman of the trends forecasting company Global Change Ltd. He is also founder of the international AIDS agency ACET and Chairman of the ACET International Alliance...
ProfessionEntrepreneur
Date of Birth15 January 1957
cure hugely moment problem
(AIDS) is a hugely significant problem which at moment we have no cure for,
We get audited all the time, every day.
both came mistakes samples sure
You have to be rock-solid sure that both samples came from the same person, no mix-up in the laboratory, no mistakes in the testing. This is the first well-documented case.
deal feeling good
The feeling is that the way we deal with it now is good enough. We don't need to go over and above.
promise better-life profit
The promise of every product and service is a better life. Profits are the prize for delivering on the promise.
corporations blindness threat
Institutional blindness is a major threat to the future of all corporations.
risk flying corporations
The larger the corporation, the greater the risk that you are flying blind.
data marketing information
The future of marketing belongs to honest information, accurate data and clear claims based on truth.
promise purpose rewards
Every product and service is sold on the promise of a better future. The purpose of business is to deliver on the promise, and profit is the reward for doing so.
team years people
You will learn more about the people you work with in three minutes by asking them what they do for nothing, than by working with them for three years in the same team
thinking make-you-think close-to-death
When you have been close to death it makes you think about life.
strategy better-future business-strategy
Business strategy is the battleplan for a better future.
passion pride people
Connect with all the passions people have -for themselves, their families, their communities and wider world - and they will follow you to the ends of the earth, buy your products and services with pride, and may even be willing to work for you for next to nothing.
strong passion
You cannot have strong leadership without passion.