Bob Schnorbus Continue Quotations

I think the incentives are going to continue to be necessary. If you don't play the incentive game, you'll lose market share. At least in the first half of the year, even in the best case scenario you're just coming out of the recession, you'll need the support of incentives to maintain sales.

I wouldn't yet rule out the chance we could be as good as last year. It depends on how things turn around now that the uncertainties of the war have played out and how aggressive the automakers continue to be through rest of the year.