Andrew Heyward News Quotations
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Attract Quotes
When you take a genre that is this entrenched and become the worldwide standard for how a news program is done and you start looking at alternative ways to do it, it's a challenging process, ... You have a core audience that is used to things a certain way that you don't want to alienate, but you also want to attract a new audience. We're trying to balance those two things.
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Audience Quotes
In today's environment, the audience expects to be more directly connected to news providers than it did historically and I think that's a good thing, ... We all felt strongly that letting people know that we are willing to engage in a healthy dialogue about what we do we think will enhance our reputation and give us a competitive advantage.