People definitely want to relive these great moments and keep them and watch them over again. What matters is having the right content at the right price.
Sports is a good genre for this. Sports have time lines that are pretty well-defined, and people care about them.
People will pay for great services. They said they wouldn't pay 99 cents for a song but they did. We've always believed that. When you go to work, you don't work for free; nobody works for free. Nobody can say, "I want to work for free." Nobody says that.
Just six days after its release on iTunes, a record-breaking 33 million people have already listened to the album.
It doesn't matter how good or bad the product is; the fact is that people don't read anymore.