Leo Burnett Thinking Quotations

I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think.

Anyone who thinks that people can be fooled or pushed around has an inaccurate and pretty low estimate of people - and he won't do very well in advertising.

I think a smart woman can sell the average man anything,

Curiosity about life in all of its aspects, I think, is still the secret of great creative people.