Guy Kawasaki Book Quotations

There was no "decision" per se to re-position myself. I simply decided that I wanted to write a book that would help people influence others.

An editor who is a mentor, advisor, and psychiatrist. Don't kid yourself-a good editor will make your book better.

Good blurbs are short, sweet, and limited to six. They answer the question “Why should I buy this book?

Go APE: Author a great book, Publish it quickly, and Entrepreneur your way to success. Self-publishing isn’t easy, but it’s fun and sometimes even lucrative. Plus, your book could change the world.

Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.

Do not write to impress others. Authors who write to impress people have difficulty remaining true to themselves. A better path is to write what pleases you and pray that there are others like you. Your first and most important reader is you. If you write a book that pleases you, at least you know one person will like it.

My books are always tactical, bullet lists, this is what you need to do because I'm trying to appeal to people who are trying to change the world and they need checklists.

The first good reason to write a book is to add value to people’s lives.

You’ll learn that the key to a great book is editing-grindin g, buffing, and polishing-not writing.

Arguably, in business books, I don't think there's much that has never been said before.

You know you're ready to write a book when you have a feeling that you should do it, no matter what anybody says. It's like falling in love or starting a company. When you're still wondering if you should get married or you're still wondering whether you should start a company that might be not the right person or the right idea. And writing is the same way. When you've locked on to the topic, you'll just write it.

Writing a book isn’t an easy process nor is it always enjoyable, but it is one of life’s most satisfying achievements.

I learned how difficult it is to self-publish a book. It's complex, it's confusing, it's idiosyncratic.