I learned that a long walk and calm conversation are an incredible combination if you want to build a bridge.
The future of publishing is about having connections to readers and the knowledge of what those readers want.
Do you know what people want more than anything? They want to be missed. They want to be missed the day they don't show up. They want to be missed when they're gone.
To make a product, to market an idea, to come up with any problem you want to solve that doesn't have a constituency within otaku is almost impossible. There's a hot sauce otaku, but there's no mustard otaku.
I hope I'm better looking than Yoda, but - I'm really interested in people who have something to say, a change they want to make and can't figure out why they can't make it spread.
I have something to say. I know how to do something. I’m doing it. If you want me to do it with you, raise your hand.
As long as you want to please everyone, you won't please anyone.
Fundamentalist is a person who considers whether a fact is acceptable to their faith before they explore it. As opposed to a curious person who explores first and then considers whether or not they want to accept the ramifications.
If you want to get in shape, go to the # gym every single day, change your clothes and take a shower. If you can do that every single day for a month, pretty soon you'll start doing something while you're there...
Do you know what people want more than anything? They want to be missed.
What I learned: Shun nonbelievers. Ignore critics. Do your best for people who want to dance with you.
The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you're with wants to hear more even after the elevator ride is over.
Saying 'no' or even 'stop' is the hallmark of the professional you want on your team.
If you want to dig a big hole, you need to stay in one place.
The reason they want you to fit in... is that once you do, then they can ignore you.
Who gets to decide what you want?
Authenticy in marketing is telling a story people want to hear.
Giving people what they want isn't always what they want.
If you want customers to hear about you, make something worth talking about.
Competition and the market are like water, they go where they want
You want it to be hard. If it's hard, then that means others can't do it easily and you can charge for that value.
Marketers want to get their messages in front of you. They must get their messages in front of you, just to survive. The only problem is-do you really want more marketing messages?
Mass attention is almost unattainable and it's not clear that you want it.
People rarely buy what they need. They buy what they want.
Selling to people who actually want to hear from you is more effective than interrupting strangers who don't.
The problem with working with a coach isn't that we don't know what to do. The real problem is that we don't want to change our mind.
If you want to be a leader, go lead
The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they've got is probably better than the risk and fear that come with change.
We know what you want to accomplish... The real question is, 'what are you willing to push through the dip for?' What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that's what's going to actually get done.