October was even better than I expected. Cars are cheaper, GM is back from the strike, and despite what's happening in the stock market, consumer confidence levels are high.
Hertz has become less and less important as an outlet for Ford cars as Ford has pared back sales to Hertz and other daily rental companies. It's really a noncore business right now.
I think the effect has already been felt on Ford's earnings because Ford and the other automakers book themselves in profits when they produce and ship the cars to the dealers,
The passenger cars are not inherently as profitable as big SUVs or big pickups, but they have to refurbish their car line, even if it doesn't get them back to historical profit margins,
The domestics suffer from hardening of the arteries in their design departments and are turning out well-executed but boring cars and trucks.